Festiflirt – Cardboard Swipe Panel

Published on: 18/08/2025

For the brand Festiflirt, we created a bold and interactive cardboard swipe panel that brings the famous datingapps experience to real life — right on the festival grounds. Festival-goers can physically swipe left or right, adding a playful and social twist to the typical digital dating world.

Goal & Concept

Festiflirt was looking for a unique way to engage visitors during festivals. Together, we transformed the familiar dating app interaction into a real-life activation. The result: a tangible swipe panel where people can meet, laugh, and maybe even match — all while interacting directly with the Festiflirt brand.

Custom Design & Experience

  1. Design: A life-sized dating profile complete with space for photos or themed visuals.

  2. Truly interactive: Guests can physically swipe the panel, creating memorable, shareable moments.

  3. Lightweight and sturdy: Made from 100% cardboard, it’s easy to transport and set up – perfect for high-traffic, dynamic festival settings.

  4. Fully branded: Designed in Festiflirt’s signature style, from colors to typography.

Sustainability meets experience

This project proves that interactive brand activations can also be eco-friendly. No plastic or heavy structures—just recyclable cardboard. After the festival, the display can simply be recycled with paper waste. Low impact on the planet, high impact on your audience.

Kartonnen swipe paneel FestiFlirt

Project Highlights:

  1. Interactive cardboard swipe panel for festivals

  2. Fully custom-branded design

  3. Lightweight, recyclable & transport-friendly

  4. Creates real-world connections in a fun, memorable way

With this creative display, Shop Direct helped bring people together—face to face, with fun, flair, and a touch of romance.