Clevers Ice Cream – Cardboard display for 40th anniversary celebration
Published on: 18/08/2025
In 2025, Clevers Ice Cream celebrated a remarkable milestone: its 40th anniversary! To help mark this festive occasion, Shop Direct had the honor of creating a unique and playful cardboard ice cream display – a colorful eye-catcher that perfectly matched the joyful spirit of the celebration.
A vibrant eye-catcher full of flavor
In collaboration with Clevers, we designed a custom-made cardboard display that brought the celebration to life. Bright, bold, and cheerful – complete with festive balloons and a subtle nod to their delicious ice cream. The display was prominently placed in strategic locations and quickly became a crowd favorite.
More than just decoration, it served as a visual tribute to four decades of artisanal ice cream.
Sustainable and impactful
Like all our displays, this one was made from 100% recyclable cardboard – a sustainable alternative to traditional promotional materials like PVC banners or plastic stands.
Lightweight, easy to assemble, and just as easy to recycle – perfect for temporary campaigns and festive events.

Project highlights:
Large, custom-designed cardboard display in celebration theme
Festive elements such as balloons and playful touches
100% recyclable cardboard
Lightweight and easy to set up
Perfect for events, promotions, and brand celebrations
We’re proud to have contributed to such a special moment for a beloved brand like Clevers. Here's to the next 40 years!